What dream have you been too scared to pursue?
You know there's something more you're meant to do.
Start the business. Write the book. Change careers.
Use your voice. Make the move. Finally bet on yourself.
But fear, doubt, overthinking—or simply not knowing where to begin—keeps getting in the way.
Show Up Scared™ Coaching is a 12-week group coaching experience designed to help you get clear on what you want, uncover what's holding you back, and start taking real action toward it.
You don't have to wait until you're fearless.
You just have to be willing to Show Up Scared.
There's something you keep thinking about.
Maybe you want to…
- Start the business.
- Write the book.
- Change careers.
- Launch the idea.
- Make the move.
- Become more visible.
- Finally bet on yourself.
Or maybe you can't completely explain what the next chapter looks like yet.
You just know there's more for you.
But every time you get close to doing something about it, something happens.
You overthink it. You question yourself. You tell yourself you need more time. You convince yourself you're not ready.
And another month passes. Another year passes.
And the dream is still there.
Your dream deserves more than "someday."
I'm Ready to Show UpTake the Show Up Scared™ Score.
10 honest questions. Find out how much fear is running the show—right here, right now.
You don't have to wait until you're not scared.
What if fear isn't a sign to stop?
What if it's information?
What if the goal was never to become fearless—but to learn how to move forward while fear is still in the room?
That's what Show Up Scared™ is about.
This isn't about becoming a completely different person.
It's about becoming the version of YOU who finally takes the next step.
Feel the fear. Face what's underneath it. Move through it. Build momentum.
The Show Up Scared™ Method
Feel It
Get honest about what you really want—and what you're afraid of.
Face It
Identify the fear, beliefs, old stories, and "outdated data" influencing your decisions.
Move Through It
Stop waiting for confidence and start taking intentional action toward your dream.
Build Momentum
Turn courageous action into consistency so you don't go back to simply thinking about the life you want.
Feel It → Face It → Move Through It → Build Momentum
12 weeks to start showing up for the life you want.
Over 12 weeks, I will personally coach you through the process of getting out of your own way and moving toward the thing you've been afraid to pursue.
Clarity
What do you actually want in this next chapter?
Fear
What's really stopping you—and what is your fear trying to tell you?
The Story
What old beliefs, experiences, or "outdated data" are still influencing your decisions?
Action
What are the specific moves you need to make now?
Your Voice
How do you start speaking up, asking for what you want, and becoming visible?
Accountability
How do we make sure you actually do what you've been saying you want to do?
Momentum
How do you continue moving long after these 12 weeks are over?
You won't do this alone.
Your Show Up Scared™ Coaching experience includes:
- ✓12 weeks of live group coaching with Alexandra
- ✓Weekly coaching and accountability
- ✓The Show Up Scared™ Method
- ✓Personal action planning around YOUR dream
- ✓Show Up Scared™ exercises and tools
- ✓A supportive small-group environment
- ✓Progress and accountability check-ins
- ✓Your personal 90-day momentum plan
- ✓Access to a community of students who are also doing the scary thing
Only 15 students will be accepted into this cohort.
See Pricing & EnrollThis might be for you if…
- You have a dream you've been carrying for months—or even years.
- You know you're capable of more but can't seem to make yourself move.
- You're constantly waiting until you feel more confident or prepared.
- You're successful in some areas of your life but know you're playing small in another.
- You're ready for change but don't know where to begin.
- You're tired of watching other people do the things you've been thinking about doing.
- You're willing to be coached, challenged, supported, and held accountable.
And most importantly…
You're ready to stop saying "someday."
I've been showing up scared my entire life.
Show Up Scared™ isn't a slogan I created. It's how I've lived.
I learned about fear and loss earlier than I ever should have.
I lost my mother when I was just 13 years old, and two years later, I lost my father. I was still a child trying to understand grief, life, and who I was going to become.
But even in those difficult years, I had dreams.
Modeling became one of my first escapes. I started at 11 years old, and being in front of the camera gave me a sense of purpose. Looking back, I realize it was one of the first places I learned what it meant to keep showing up—even when life felt incredibly heavy.
And I've been doing it ever since.
I've walked into rooms where I wasn't sure I belonged.
I've reinvented myself.
I've left the security of a successful corporate career and built businesses of my own.
I've written books when I didn't know how people would receive my story.
I've built communities from ideas that once existed only in my head.
I've stepped onto stages scared—including becoming a TEDx speaker—and discovered that courage doesn't always feel courageous.
Sometimes courage looks like your heart racing, your hands shaking, and doing it anyway.
Over the years, I began to recognize something:
Every major transformation in my life happened on the other side of a moment when I could have allowed fear to stop me.
That's where Show Up Scared™ came from.
Not from a marketing meeting.
From my life.
And eventually I realized that everything I had learned about moving through fear could help someone else move through theirs.
Today, I get to coach, mentor, speak to, and encourage people who know there is something more for their lives—but haven't figured out how to take that first step.
Maybe your dream looks completely different from mine.
That's okay.
I'm not here to tell you what your dream should be.
I'm here to help you uncover what you truly want, understand what's been keeping you from it, and start taking the courageous steps that can move you closer to it.
Because I don't believe the goal is to become fearless.
The goal is to stop allowing fear to make your decisions.
And sometimes, all you need is someone beside you saying:
I know you're scared. Let's do it anyway.
They showed up scared.
Speaking in front of hundreds of people terrified her.
Alexandra helped her understand that courage doesn't mean you aren't scared—it means you show up anyway.
She found the confidence to speak in front of 500 people. She was nervous, but she did it—and it showed her she could use her voice, share her story, and be seen, even with fear beside her.
In just three months, she became more intentional, focused, and organized—and started making decisions aligned with her priorities.
During that time, she switched jobs, earned a promotion, and built a daily routine that set her up for success.
"Sometimes we just need someone to help us see what's already in front of us. I would 100% recommend working with Alex."
"I spent years talking about what I wanted to do but kept finding reasons to wait. Show Up Scared helped me get clear, stop overthinking, and finally take action. For the first time, I feel like I'm actually moving toward the life I've been dreaming about."
"I kept waiting to feel confident before taking the next step. Through Show Up Scared, I learned that I didn't need confidence first—I needed courage. I stopped waiting for the perfect moment and started showing up for myself."
Why only 15 students?
Because I don't want this to feel like another online course you buy and never finish.
I want to know your name.
I want to know your dream.
I want to understand what's stopping you.
I want to coach you when fear shows up.
I want to celebrate when you take the step you once thought you couldn't take.
And I want you surrounded by other people who are doing exactly the same thing.
That's why this cohort is intentionally limited to 15 students.
Imagine where you could be 12 weeks from now.
- The business may finally be moving.
- The book may finally have a first chapter.
- The application may finally be submitted.
- The conversation may finally have happened.
- You may finally be visible.
- You may finally have taken the first step toward the life you've been imagining.
Will everything suddenly be perfect?
No.
Will you still experience fear?
Probably.
But fear won't be making every decision anymore.
And that changes everything.
You don't need another year of thinking about it.
You don't need permission. And you don't need to have every step figured out.
You just need to be willing to take the next one.
Show Up Scared™ Coaching
- 12-week group coaching experience
- Live group coaching calls
- Accountability & community support
- Show Up Scared™ tools & exercises
- Action steps & momentum plan
- Transform fear into action
- Build confidence and clarity
You Belong Here.
Show Up Scared™ VIP Coaching
- Everything in the 12-week group experience
- THREE private 1:1 coaching sessions with Alexandra
- Personalized guidance & support
- Customized action plan for YOUR goals
- 90-day momentum plan
- Go deeper. Get clarity. Take action.
- Personal support every step of the way
This Is Your Next Level.
You don't have to be fearless. You just have to be willing.
Frequently Asked Questions
You've thought about it long enough.
Now let's Show Up Scared™ and do something about it.
I'm Ready — Let's Go